Trademark classes · By business type
Which trademark classes does a content creator need?
Most content creators register in class 41 (Education & entertainment) and class 35 (Advertising & retail).
A creator's output sits in the entertainment class, while the sponsorships, affiliate deals and brand promotion that pay for it are advertising services. Merch and downloadable products add the clothing and electronics classes.
Last reviewed June 2026
Before you file in class 41, make sure the name is free. If it's already taken, your application can be refused — and the £205 IPO fee isn't refunded. Checking takes seconds and costs nothing.
Check your name in class 41 →The classes content creators usually register in
Also worth considering
Depending on how far your range extends, you may also want:
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Frequently asked questions
- What trademark class is a content creator in?
- Most content creators register in classes 41 and 35. Class 41 covers education & entertainment; Class 35 covers advertising & retail. You only ever register the classes that match what you actually sell.
- Do content creators need to register in more than one class?
- Often, yes. A trademark is only protected in the classes you register, and you pay a fee for each one. Many content creators file in classes 41 and 35 together, then add others as the business grows.
- How much does it cost a content creator to register a trademark?
- Filing direct with the UK IPO costs £205 for the first class and £60 for each additional class, so a content creator covering classes 41 and 35 pays about £265. The fee isn't refunded if your mark is refused — which is why checking the name is free first matters. See the full cost breakdown.
Check your name before you file
A trademark only protects you in the classes you register — and only if the name's free to begin with. Search the UK and EU registers in seconds. Free, no sign-up.
Check your name free →These are the classes content creators most commonly register, not a full legal specification — when you file, you list the exact goods or services you need. This is general information, not legal advice. See also our guide toregistering a UK trademark, orbrowse other business types.